Last month the EU provided Google with an early tax day present - it decided to move anti-trust charges against the web giant.  In its filling by the Wall Street Journal this move by the EU - should the EU prevail - could result in charges and fines that could exceed $6 billion (with a b).

The European charges focus on complaints that Google uses its dominant Internet search engine to favor its own services over those of rivals, people familiar with the situation said. Rivals say Google search results in areas like travel, shopping and maps increasingly favor Google’s own offerings, that its customers pay for, over links to similar on-line services run by rivals.

All to which we here at SDNNFV.net labs say... No Kidding??  Of course customers who pay Google for its search optimization services will rank above those who do not.  After all what is "search optimization".  

Of course more ironic to this whole discussion is that Google is being accused of providing preferential treatment to customers willing to pay.  

Gosh kids... where have we heard that before?  I know - when Google and other OTT players like NetFlix, Hulu and the like all complained to the FCC that service providers were asking for payment to provide a better quality of network service. 

If it sounds like the same thing only different - it is.  Google is being accused of the very thing it complained about to the FCC.  We here at SDNNFV call that karma - and yes we believe Google is guilty of all the charges the EU has brought forward.  

The "Don't Be Evil" moniker aside Google is no longer the Internet phenomena that captured people's imagination.  They are a multi-billion dollar juggernaut that starts projects at a whim that remain in beta forever or are strictly designed to hammer telecommunication providers to improved services (see Google Fiber).

For Internet policy - much like life in general - we believe in laissez faire - the market will always prevail.  Service providers should be able to offer qualities of service just as Google should be able to provide quality of service for its search results.   

In the political climate these days Google stands little chance of escaping the grasp of the EU - much as the service provider community did not escape the FCC.  Karma Google... karma...
 


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